Average Price of Cars Sold on Facebook Marketplace
Among dealers using autobook.io, the median unit was listed at $32,899 when it sold, across 2,419 sales in a snapshot taken September 30, 2026. Outside Washington and Virginia, where a few large stores make most of the sales, it was $23,985. The averages run higher, $37,326 and $27,772, because a long tail of expensive units pulls them up.
Search this and you get a story about a buyer's settings, two AI aggregators, an insurance site, a price-research post, a personal-finance site and a forum thread. None of them has a sold price. The line they share is that Marketplace is for units at $12,000 and under, and that a $30,000 unit is unlikely to sell there.
We have sold prices, because every unit a dealer using autobook.io marks sold is logged with the price it was listed at. The live version is our free page on what sells on Facebook Marketplace, refreshed nightly. This article is the September 30, 2026 snapshot. It adds the cuts the page doesn't show: the average beside the median, the middle half, price bands outside the two biggest states, and the median by vehicle type.
What the prices are. Each unit was marked sold by a dealer using autobook.io and written to an append-only sales log. The price is what the unit was listed at when it was marked sold. It isn't the transaction price or the out-the-door number. The count isn't a tally of sales Marketplace produced, either: a posted unit can sell to a walk-in and still be marked sold. One autobook.io account counts as one dealer, RVs are left out, and no row below has fewer than 3 dealers behind it.
What's the average price of a car sold on Facebook Marketplace?
It depends which average, and which dealers. Here are both, with and without Washington and Virginia.
| All states | Outside Washington and Virginia | |
|---|---|---|
| Units sold | 2,419 | 1,413 |
| Median price at sale | $32,899 | $23,985 |
| Mean price at sale | $37,326 | $27,772 |
| Middle half of units sold between | $20,409 and $49,482 | $16,223 and $34,995 |
Read the median, not the mean. Half the units sold above the median and half below, so it describes the unit in the middle. The mean adds every price together and divides, so a few very expensive units can pull it a long way up. 359 units sold at $60,000 or more across all states. That long top end is why the mean sits $4,427 above the median.
The middle half is the most useful row for pricing. Outside Washington and Virginia, half of all units sold between $16,223 and $34,995. That's the range a typical store in this data is working in.
The last 90 days run higher still: a median of $38,995 on 1,467 units from 82 dealers. Washington and Virginia are 772 of those units, more than half, so the 90-day number leans further toward the two biggest states.
Why are there two answers?
Because two states are 1,006 of the 2,419 units, from 9 dealers, and most of each state's sales come from one store. Washington's median was $47,999 and Virginia's $47,971. Those stores sell mostly new trucks and SUVs: 801 of their 1,006 units were 2023 or newer. So the national median sits closer to their prices than to anyone else's.
132 of the 141 dealers are outside those two states. For a typical store in this data, $23,985 is the better answer. The national $32,899 is the better answer to "what did these dealers sell in total".
Is Facebook Marketplace only for cheap cars?
Not for these dealers. Even with Washington and Virginia taken out, a third of units sold at $30,000 or more.
| Price at sale, outside Washington and Virginia | Units sold | Share of units | Dealers who sold one |
|---|---|---|---|
| Under $10,000 | 144 | 10.2% | 31 |
| $10,000 to $20,000 | 390 | 27.6% | 72 |
| $20,000 to $30,000 | 405 | 28.7% | 81 |
| $30,000 to $40,000 | 236 | 16.7% | 64 |
| $40,000 to $60,000 | 154 | 10.9% | 54 |
| $60,000 and up | 84 | 5.9% | 35 |
474 of the 1,413 units, 33.5%, sold at $30,000 or more, and 238, 16.8%, at $40,000 or more. Units under $10,000 were one in ten.
Now read the dealers column, because it answers a different worry: that only a few big stores sell expensive units. 64 dealers outside the two states sold a unit between $30,000 and $40,000. 35 sold one at $60,000 or more. The $20,000 to $30,000 band had the most dealers behind it, 81 outside the two states and 90 across all of them.
The same bands across all states, with the 90-day shares beside them, are in what cars sell best on Facebook Marketplace. More than half of all units there sold above $30,000.
For scale, NADA Data 2025, the annual financial profile of America's franchised new-car dealerships, puts the average retail selling price of a used vehicle sold by a franchised store at $28,680. The mean outside Washington and Virginia, $27,772, sits close to it. Our numbers mix new and used, so treat that as a yardstick, not a match.
Why is the reputation so far off? The likeliest reason is who it describes. Marketplace's reputation comes from private sellers, who need a buyer with cash. A dealer can take a trade and arrange financing, so a dealer listing gets priced like the dealership it came from.
What does each type of vehicle sell for?
The type sets the price more than the platform does.
| Vehicle type | Dealers who sold one | Units sold | Median, all states | Median outside Washington and Virginia |
|---|---|---|---|---|
| SUV | 110 | 1,078 | $28,999 | $23,347 |
| Truck | 78 | 734 | $45,999 | $33,985 |
| Sedan | 75 | 286 | $19,894 | $18,992 |
| Van | 27 | 166 | $47,944 | $20,812 |
| Coupe | 25 | 66 | $40,999 | $29,077 |
| Hatchback | 25 | 47 | $16,350 | $14,967 |
Trucks are the expensive end, at $33,985 even outside the two states. Sedans and hatchbacks are the cheap end, and they barely move when the two states come out, because few of them sold there. Vans swing the most: $47,944 across all states, $20,812 outside them. 108 of the 166 vans sold in those two states.
Model year matters even more. The median 2023-or-newer unit sold at $45,432, and the median 2017 to 2019 unit at $18,985. 1,322 of the 2,419 units were 2023 or newer, because the largest stores in the network are franchise stores. That's the other reason the national median runs high. The older end is in do older cars sell on Facebook Marketplace.
What do cars sell for in your state?
Fourteen states have their own page. Here they are, ranked by median price at sale, all time:
| State | Dealers | Units sold | Median price at sale |
|---|---|---|---|
| Washington | 5 | 523 | $47,999 |
| Virginia | 4 | 482 | $47,971 |
| North Carolina | 3 | 37 | $30,323 |
| Texas | 21 | 136 | $27,660 |
| Missouri | 4 | 88 | $25,537 |
| Tennessee | 5 | 104 | $24,999 |
| Arizona | 7 | 58 | $24,642 |
| Florida | 15 | 209 | $24,588 |
| Arkansas | 3 | 55 | $24,124 |
| New Jersey | 6 | 89 | $22,981 |
| Georgia | 7 | 41 | $22,699 |
| Minnesota | 5 | 79 | $21,995 |
| Illinois | 9 | 290 | $18,985 |
| Ohio | 5 | 22 | $16,495 |
Leave out the top two and the spread is tight. Nine of the other twelve states sit between $21,995 and $27,660, close to the $23,985 median outside Washington and Virginia. North Carolina is above them, and only Illinois and Ohio fall below $20,000.
Read the small rows as a few stores, not as a state market. North Carolina's median comes from 3 dealers and 37 units. Texas, with 21 dealers, is the state row with the most stores behind it.
What can't the price data tell you?
- What the buyer paid. It's the listed price when the unit was marked sold. Discounts, trades, fees and taxes aren't in it.
- Private sellers. Only dealers using autobook.io are in the log. A private seller's $6,000 sedan isn't here, which is part of why this median is so far above the reputation.
- Whether Marketplace made the sale. Dealers mark units sold whoever the buyer was.
- Mileage. It isn't in the sales log, so we can't cut price by it.
- Which price sells fastest. We measured time to sale by price band once, across every type mixed together, and the whole spread was small. That's in the next section.
- Anything after September 30, 2026. The live page is the current version.
Does a higher price mean a slower sale?
A little. In our time-to-sale study of 802 sold units, the median was 13.4 days under $10,000 and 18.9 days at $30,000 and up. The whole spread across price bands was 5.5 days. The clock starts at each unit's most recent post, so a repost resets it and every figure is a floor.
| Price band | Median days to sale |
|---|---|
| Under $10,000 | 13.4 |
| $10,000 to $20,000 | 16.2 |
| $20,000 to $30,000 | 18.5 |
| $30,000 and up | 18.9 |
Something else moved it far more. Among dealers with 10 or more sold units, each dealer's own median ran from about 5 days to about 52. That's roughly eight times the spread across price bands. Who posts matters far more than the price on the unit.
What should you do with these numbers?
Post the expensive units. If the $30,000 truck is staying off Marketplace because of the reputation, the reputation is wrong for dealers. A third of units outside the two biggest states sold at $30,000 or more.
Price inside the band. Most units outside Washington and Virginia sold between $10,000 and $30,000, where a few hundred dollars can put a unit on the wrong side of a round number. How to price a unit for Marketplace covers picking the band first and the number second.
Know your cheap end. Units under $10,000 were one in ten outside the two states, and they had the shortest median time to sale. Which units to post for cash buyers covers which of them to put up, and when.
Posting the whole board is the part autobook.io does. It imports your dealership's inventory from its website, prices included, and writes an editable description for each unit. It posts to Marketplace in batches of up to 50, from your own profile in your own Chrome browser. Posting a vehicle by hand takes 10 to 15 minutes. You still choose the units, answer every buyer in Messenger and close, and the buyers take roughly 40 minutes a day. It removes the grind, not the job. Plans from $99/month, and across the network about one in nine posted vehicles sells.
The live medians, nationally and for each state, are on the trends page, refreshed nightly.
Frequently asked questions
How much do cars sell for on Facebook Marketplace?
Among dealers using autobook.io, the median unit was listed at $32,899 when it sold, as of the September 30, 2026 snapshot. Outside Washington and Virginia, it was $23,985. Half the units outside those states sold between $16,223 and $34,995.
Can you sell a $30,000 car on Facebook Marketplace?
Dealers do. Outside Washington and Virginia, 474 units sold at $30,000 or more, a third of the total, and 64 dealers sold one between $30,000 and $40,000.
Why is the median higher than what I see on Marketplace?
Because it only counts dealers using autobook.io, and many of the largest are franchise stores selling newer units. Private sellers aren't in the data, and Marketplace's search results include them.
Is this the price the buyer paid?
No. It's the price the unit was listed at when the dealer marked it sold. Nobody outside the deal jacket has the transaction price.
What's the average price of a used car sold on Marketplace?
Our cuts don't split new from used. Units from model year 2020 to 2022 sold at a median of $27,216, and units from 2017 to 2019 at $18,985.